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Practice Mapping

Snurb — Wednesday 15 October 2025 03:03

Tracking Shifts in Discursive Alliances: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping (AoIR 2025)

Politics | Elections | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 |

AoIR 2025

Tracking Shifts in Discursive Alliances: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping

Axel Bruns

  • 18 Oct. 2025 – Paper by Axel Bruns, Carly Lubicz-Zaorski, Tariq Choucair, Laura Vodden, and Ehsan Dehghan, presented at the 2025 Association of Internet Researchers conference, Niterói, Rio de Janeiro

Presentation Slides

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Snurb — Wednesday 15 October 2025 02:54

Researching Cross-Platform Campaigning in the 2025 Australian Federal Election (AoIR 2025)

Politics | Elections | Government | Polarisation | Journalism | Industrial Journalism | ‘Fake News’ | 'Big Data' | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 |

AoIR 2025

Researching Cross-Platform Campaigning in the 2025 Australian Federal Election

Axel Bruns

  • 18 Oct. 2025 – Paper by Axel Bruns, Samantha Vilkins, Katherine M. FitzGerald, Tariq Choucair, Daniel Angus, Caroline Gardam, Kunal Chand, Laura Vodden, Klaus Groebner, Katharina Esau, Carly Lubicz-Zaorski, and Ehsan Dehghan, presented at the 2025 Association of Internet Researchers conference, Niterói, Rio de Janeiro

Presentation Slides

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Snurb — Wednesday 15 October 2025 02:46

Destructive Polarisation in Climate Debates: An Exploration Using the Practice Mapping Approach (UFRGS 2025)

Politics | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Conferences |

UFRGS 2025

Destructive Polarisation in Climate Debates: An Exploration Using the Practice Mapping Approach

Axel Bruns

  • 9 Oct. 2025 – Keynote presented at the AoIR 2025 satellite event "Disinformation, Social Media Platforms, and the Climate Crisis" at the Universidade Federal do Rio Grande do Sul, Porto Alegre

Presentation Slides

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Snurb — Wednesday 17 September 2025 04:06

A First Talk on a New Journey

Politics | Elections | Government | Polarisation | Travel | Journalism | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) |

I'm travelling again, on a trip that will take me to the 25th anniversary of the Center for Internet Studies in Aarhus, the 20th anniversary of the Zentrum für Medien-, Kommunikations- und Informationsforschung in Bremen, the Search Engines and Society 2025 conference in Hamburg, and the AoIR 2025 conference in Niterói, amongst a few other destinations – but my first stop has been Brussels, where I was delighted to participate in Nathalie van Raemdonck's PhD defence at IMEC-SMIT, and to be the inaugural speaker in a new seminar series of the Brussels Institute for Advanced Studies (BrIAS). 

In my …

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Snurb — Wednesday 17 September 2025 03:49

Investigating the Dynamics of Destructive Polarisation in Public Communication (BrIAS 2025)

Politics | Elections | Government | Polarisation | Journalism | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) |

BrIAS 2025

Investigating the Dynamics of Destructive Polarisation in Public Communication

Axel Bruns

  • 15 Sep. 2025 – Invited seminar at the Brussels Institute for Advanced Studies, Brussels
  • 30 Sep. 2025 – Invited seminar at Media City Bergen, University of Bergen

Presentation Video

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Snurb — Monday 14 July 2025 18:50

Using Practice Mapping to Study Climate Debates on Facebook

Politics | Polarisation | Social Media | Facebook | Practice Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | IAMCR 2025 | Liveblog |

I was the next speaker in this session at the IAMCR 2025 conference in Singapore, presenting work in progress in our effort to use the practice mapping approach for the analysis of discursive alliances in climate change debates on Facebook in Australia.

Slides are below, though you’d really want to download the full Powerpoint in order to see the animated video of the dynamic practice mapping towards the end.

How Discursive Alliances Shift: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping from Axel Bruns
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Snurb — Sunday 13 July 2025 15:19

How Discursive Alliances Shift: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping (IAMCR 2025)

Politics | Government | Polarisation | Journalism | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | IAMCR 2025 |
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Snurb — Thursday 12 June 2025 20:22

Introducing Practice Mapping as a Means to Assess Destructive Polarisation

Politics | Elections | Polarisation | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Bots Building Bridges 2025 | Liveblog |

I’m the second speaker in this session at the workshop of the Bots Building Bridges project in Bielefeld, presenting our work on destructive polarisation and the practice mapping approach as a method to identify its symptoms. Here are the slides, and more information about the practice mapping approach is available in our recent article in Social Media + Society. I’ve also provided an introduction to the approach in this blog post from a few weeks ago.

Detecting the Symptoms of Destructive Polarisation: The Practice Mapping Approach from Axel Bruns
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Snurb — Thursday 12 June 2025 02:03

Detecting the Symptoms of Destructive Polarisation: The Practice Mapping Approach (BBB 2025)

Politics | Elections | Polarisation | 'Big Data' | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Bots Building Bridges 2025 |

BBB 2025

Detecting the Symptoms of Destructive Polarisation: The Practice Mapping Approach

Axel Bruns

  • 12 June 2025 – Bots Building Bridges workshop, Bielefeld

Presentation Slides

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Snurb — Thursday 5 June 2025 22:31

Towards a Dynamic Practice Mapping of Climate Change Discourse on Facebook

Politics | Polarisation | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Weizenbaum-Institut 2025 | Liveblog |

I was next at the Weizenbaum Conference, presenting on our efforts to develop a dynamic practice mapping of climate change debates in Australia. Here are the slides, and for more information on the practice mapping approach see my recent post introducing the approach, and our first article in Social Media + Society about it…

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Practice Mapping
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Beyond Interaction Networks: An Introduction to Practice Mapping (ACSPRI 2024)

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Untangling the Furball: A Practice Mapping Approach to the Analysis of Multimodal Interactions in Social Networks (Social Media + Society)

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Inside the Moral Panic at Australia's 'First of Its Kind' Summit about Kids on Social Media (Crikey)

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Brightest before Dawn (CD, 2011)

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Gatewatching and News Curation: The Lecture Series

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