Skip to main content
Home
Snurblog — Axel Bruns

Main navigation

  • Home
  • Information
  • Blog
  • Research
  • Publications
  • Presentations
  • Press
  • Creative
  • Search Site

Journalism

Snurb — Thursday 16 October 2025 23:16

Challenges in Using LLMs for Frame Analysis of News Coverage

Politics | Polarisation | Journalism | Industrial Journalism | Artificial Intelligence | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 | Liveblog |

The next speaker in this panel at the AoIR 2025 conference is my QUT colleague Laura Vodden, presenting her work on exploring LLM-assisted frame analysis of news coverage. This focusses here especially on Australian climate activism news coverage. The first challenge here, of course, is to understand framing, which usually includes a problem definition, suggested causes, proposed solutions, blame attribution, and and addressee for the solution. Such framing frequently occurs in news reporting.

Laura’s slides are here:

aoir2025_llm_assisted_frame_analysis-pptxfrom LauraVodden

Frame analysis is a difficult and labour-intensive task, however; it requires critical engagement with complex material, and human coding is …

» continue reading...
Snurb — Thursday 16 October 2025 08:45

Internet Research as a Form of Resistance

Politics | Government | Polarisation | Journalism | ‘Fake News’ | Internet Technologies | 'Big Data' | Artificial Intelligence | Social Media | AoIR 2025 | Liveblog |

It’s that time of the year, and I’ve made my annual pilgrimage to the annual conference of the Association of Internet Researchers (AoIR), the single most important highlight of the academic year. This year we’re in Niterói, Rio de Janeiro, and after the local welcomes we start the conference proper with a keynote by the great Marie Santini from NetLab at the Federal University of Rio de Janeiro, who is also a genuine Niterói local. She begins by revisiting the timeline of Internet studies: we have now reached a moment of great rupture (the theme of this year’s conference) …

» continue reading...
Snurb — Wednesday 15 October 2025 03:58

A Quick Update along the Way: New Presentations and Publications

Politics | Polarisation | Journalism | Industrial Journalism | ‘Fake News’ | 'Big Data' | Search Engines | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Publications | AoIR 2025 | ZeMKI 2025 |

After my stops in Brussels, Aarhus, Hamburg, and Bergen I'm now on the Brazilian leg of this conference journey, having already visited Belo Horizonte and Porto Alegre for satellite symposia before the AoIR 2025 conference proper begins tomorrow. Here are some updates from those events, and slides for my presentations.

In Belo Horizonte I presented a keynote at the colloquium “Perspectives on Public Spheres and the Network of Publics”, outlining my current thinking on what has replaced 'the' public sphere; the slides are here:

Axel Bruns. “From 'the' Public Sphere to a Network of …

» continue reading...
Snurb — Wednesday 15 October 2025 03:03

Tracking Shifts in Discursive Alliances: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping (AoIR 2025)

Politics | Elections | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 |

AoIR 2025

Tracking Shifts in Discursive Alliances: A Longitudinal Analysis of Australian Climate Change Discourses on Facebook through Practice Mapping

Axel Bruns

  • 18 Oct. 2025 – Paper by Axel Bruns, Carly Lubicz-Zaorski, Tariq Choucair, Laura Vodden, and Ehsan Dehghan, presented at the 2025 Association of Internet Researchers conference, Niterói, Rio de Janeiro

Presentation Slides

» continue reading...
Snurb — Wednesday 15 October 2025 02:54

Researching Cross-Platform Campaigning in the 2025 Australian Federal Election (AoIR 2025)

Politics | Elections | Government | Polarisation | Journalism | Industrial Journalism | ‘Fake News’ | 'Big Data' | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AoIR 2025 |

AoIR 2025

Researching Cross-Platform Campaigning in the 2025 Australian Federal Election

Axel Bruns

  • 18 Oct. 2025 – Paper by Axel Bruns, Samantha Vilkins, Katherine M. FitzGerald, Tariq Choucair, Daniel Angus, Caroline Gardam, Kunal Chand, Laura Vodden, Klaus Groebner, Katharina Esau, Carly Lubicz-Zaorski, and Ehsan Dehghan, presented at the 2025 Association of Internet Researchers conference, Niterói, Rio de Janeiro

Presentation Slides

» continue reading...
Snurb — Wednesday 15 October 2025 02:46

Destructive Polarisation in Climate Debates: An Exploration Using the Practice Mapping Approach (UFRGS 2025)

Politics | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Conferences |

UFRGS 2025

Destructive Polarisation in Climate Debates: An Exploration Using the Practice Mapping Approach

Axel Bruns

  • 9 Oct. 2025 – Keynote presented at the AoIR 2025 satellite event "Disinformation, Social Media Platforms, and the Climate Crisis" at the Universidade Federal do Rio Grande do Sul, Porto Alegre

Presentation Slides

» continue reading...
Snurb — Wednesday 15 October 2025 02:39

From “the” Public Sphere to a Network of Publics: Rethinking Contemporary Public Communication Spaces (UFMG 2025)

Politics | Government | Polarisation | Journalism | ‘Fake News’ | Social Media | Echo Chambers and Filter Bubbles | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Conferences |

UFMG 2025

From “the” Public Sphere to a Network of Publics: Rethinking Contemporary Public Communication Spaces

Axel Bruns

  • 6 Oct. 2025 – Keynote presented at the colloquium "Perspectives on Public Spheres and the Network of Publics" at the Universidade Federal de Minas Gerais, Belo Horizonte

Presentation Slides

» continue reading...
Snurb — Wednesday 24 September 2025 18:17

A Brief History of AlgorithmWatch and Its Fight for Algorithmic Accountability

Politics | Government | Journalism | Internet Technologies | 'Big Data' | Artificial Intelligence | Search Engines | Social Media | Echo Chambers and Filter Bubbles | Facebook | SEASON 2025 | Liveblog |

After a week spent in Brussels and at the 25th anniversary of the Center for Internet Research in Aarhus, I’ve now arrived in Hamburg for the inaugural Search Engines and Society (SEASON) 2025 conference, which begins with a keynote by the great Matthias Spielkamp, the founder of German NGO AlgorithmWatch, who is also a partner in our ARC Centre of Excellence for Automated Decision-Making and Society. His keynote reflects on the past ten years of AlgorithmWatch’s efforts to promote algorithmic accountability.

AlgorithmWatch is a non-profit NGO based in Berlin and Zürich, seeking to ensure that algorithms serve to strengthen …

» continue reading...
Snurb — Wednesday 17 September 2025 04:06

A First Talk on a New Journey

Politics | Elections | Government | Polarisation | Travel | Journalism | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) |

I'm travelling again, on a trip that will take me to the 25th anniversary of the Center for Internet Studies in Aarhus, the 20th anniversary of the Zentrum für Medien-, Kommunikations- und Informationsforschung in Bremen, the Search Engines and Society 2025 conference in Hamburg, and the AoIR 2025 conference in Niterói, amongst a few other destinations – but my first stop has been Brussels, where I was delighted to participate in Nathalie van Raemdonck's PhD defence at IMEC-SMIT, and to be the inaugural speaker in a new seminar series of the Brussels Institute for Advanced Studies (BrIAS). 

In my …

» continue reading...
Snurb — Wednesday 17 September 2025 03:49

Investigating the Dynamics of Destructive Polarisation in Public Communication (BrIAS 2025)

Politics | Elections | Government | Polarisation | Journalism | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) |

BrIAS 2025

Investigating the Dynamics of Destructive Polarisation in Public Communication

Axel Bruns

  • 15 Sep. 2025 – Invited seminar at the Brussels Institute for Advanced Studies, Brussels
  • 30 Sep. 2025 – Invited seminar at Media City Bergen, University of Bergen

Presentation Video

» continue reading...

Pagination

  • 1
  • Next page
Journalism
INFORMATION
BLOG
RESEARCH
PUBLICATIONS
PRESENTATIONS
PRESS
CREATIVE

Recent Work

Presentations and Talks

Beyond Interaction Networks: An Introduction to Practice Mapping (ACSPRI 2024)

» more

Books, Papers, Articles

Untangling the Furball: A Practice Mapping Approach to the Analysis of Multimodal Interactions in Social Networks (Social Media + Society)

» more

Opinion and Press

Inside the Moral Panic at Australia's 'First of Its Kind' Summit about Kids on Social Media (Crikey)

» more

Creative Work

Brightest before Dawn (CD, 2011)

» more

Lecture Series


Gatewatching and News Curation: The Lecture Series

Bluesky profile

Mastodon profile

Queensland University of Technology (QUT) profile

Google Scholar profile

Mixcloud profile

[Creative Commons Attribution-NonCommercial-ShareAlike 4.0 Licence]

Except where otherwise noted, this work is licensed under a Creative Commons BY-NC-SA 4.0 Licence.