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Snurb — Thursday 17 July 2025 11:53

Understanding Global Patterns in Retweeting between 2012 and 2022

Social Media | Twitter | IAMCR 2025 | Liveblog |

The next speaker in this session at the IAMCR 2025 conference in Singapore is Zeyu Zhu, whose interest is in global communication on Twitter between 2012 and 2022. We lack a systematic empirical description of global communication over this decade, which saw a rise of the Global South as documented in politics and economics, but is less well documented communication research.

This project works with a dataset drawn from the 1% real-time Twitter sample as available from the Internet archive; accounts captured in this dataset were geolocated based on their profiles using the Nominatim software; and retweet actions were then …

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Snurb — Wednesday 16 July 2025 17:12

The Brasilia Effect: Can Proactive Brazilian Media Regulation Provide a Model for the World?

Politics | Government | Social Media | Twitter | IAMCR 2025 | Liveblog |

The second speaker in this session at the IAMCR 2025 conference in Singapore is Ivan Paganotti, whose interest is in Brazil’s suspension of Xitter in August to October 2024 as a result of its non-compliance with Brazilian court rulings on media regulation. The Brazilian Supreme Federal Court has been quite active in the field of media regulation, and its suspension of Xitter has set a precedent that may also be of relevance to other jurisdictions.

Xitter had been found to be non-compliant with Brazilian court rulings on blocking and removing the profiles of far-right influencers who were undermining its democratic …

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Snurb — Monday 14 July 2025 19:01

The Split Communication Strategies of the French Far Right

Politics | Elections | Polarisation | Social Media | Twitter | IAMCR 2025 | Liveblog |

The second speaker in this session at the IAMCR 2025 conference in Singapore is Yuefeng Qu, whose interest is in the growth of far-right populism on Xitter. She is exploring this especially in the context of the French far-right party Rassemblement National. RN has now emerged as a major force in French politics, with typically nationalist and exclusionary views.

This might be understood as a kind of populism 2.0, which bypasses conventional media, draws on viral rhetoric, and positions political leaders as personal brands and political influencers. It also capitalises on mainstream media tendencies to favour game frames over issue …

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Snurb — Thursday 12 June 2025 20:25

Classifying the Features of Social Media Reply Chains

Politics | Polarisation | Social Media | Social Media Network Mapping | Twitter | Bots Building Bridges 2025 | Liveblog |

The last speakers in this Bots Building Bridges workshop session are Felix Gumbert and Rob Ackland. Felix starts by outlining three hypothesis about political talk on social media: first, social media might provide a space for productive deliberation; second, social media might serve as a hostile environment where constructive deliberation is impossible; and third, social media might create isolated communication environments (‘echo chambers’, ‘filter bubbles’) were people with different views no longer even encounter each other.

Empirical research on these possibilities tend to employ a classical sender-receiver model of communication, and utilise fairly simplistic datasets of online communication (e.g. hashtag …

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Snurb — Thursday 12 June 2025 00:42

Artificial Amplification in a Hybrid Media System: The Case of #LaschetLacht

Politics | Elections | Polarisation | Journalism | Industrial Journalism | Social Media | Twitter | Bots Building Bridges 2025 | Liveblog |

The final speaker at the workshop of the Bots Building Bridges project for today is Florian Muhle, who begins by highlighting the transformation of social media bot detection approaches to take into account a much more complicated and hybrid environment.

Bot detection was already very difficult, and is no universal solution: human users also engage in inauthentic content amplification, for various commercial, political, and other reasons. It is therefore more useful to focus on the effects of such artificial amplification: and here, a continuing focus on single platforms is no longer useful since many such amplification efforts aim at dispersing …

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Snurb — Wednesday 11 June 2025 20:23

An Overview of the Bots Building Bridges Project

Politics | Polarisation | Social Media | Echo Chambers and Filter Bubbles | Twitter | Bots Building Bridges 2025 | Liveblog |

It’s a Wednesday in Germany, and I’m in Bielefeld for a workshop of the Bots Building Bridges (3B) project. We start with an overview of the project’s activities to date, with Florian Muhle, Ole Pütz, Rob Ackland, and Matthias Orlikowski. The project focusses on online political discourse, and the dysfunctions in such discourse that are apparent in social media environments. This also addresses the questions of ‘echo chambers’, of polarisation, and of impacts on democratic discourse. Social media are not solely to blame for this: it may also be possible to support productive political discourse through social media, given the …

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Snurb — Monday 23 December 2024 16:01

A Final Round-Up of Publications and Other Updates from 2024

Politics | Elections | Government | Polarisation | Gatewatching and Citizen Journalism | Journalism | Industrial Journalism | ‘Fake News’ | Internet Technologies | 'Big Data' | Artificial Intelligence | Social Media | Echo Chambers and Filter Bubbles | Facebook | Practice Mapping | Social Media Network Mapping | Twitter | QUT Digital Media Research Centre | ARC Centre of Excellence for Automated Decision-Making and Society | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | Evaluating the Challenge of ‘Fake News’ and Other Malinformation (ARC Discovery) | AANZCA 2024 | ACSPRI 2024 | AoIR 2024 | ECREA 2024 | ICA 2023 |

I disappeared on summer holidays pretty much immediately after my keynote on practice mapping at the ACSPRI conference in Sydney in late November, so I haven’t yet had a chance to round up my and our last few publications for the year (as well as a handful of early arrivals from 2025). And what a year it’s been – although it’s felt as if I’ve taken a more supportive than leading role these past few months, there have still been quite a few new developments, and a good lot more to come. I’ll group these thematically here:

 

Polarisation, Destructive

…

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Snurb — Friday 29 November 2024 15:49

Beyond Interaction Networks: An Introduction to Practice Mapping (ACSPRI 2024)

Politics | Elections | Government | Polarisation | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Twitter | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | ACSPRI 2024 |
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Snurb — Friday 29 November 2024 15:32

Untangling the Furball: A Practice Mapping Approach to the Analysis of Multimodal Interactions in Social Networks (AANZCA 2024)

Politics | Government | Polarisation | 'Big Data' | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Twitter | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | AANZCA 2024 |
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Snurb — Friday 29 November 2024 09:39

Introducing Practice Mapping

Polarisation | 'Big Data' | Social Media | Facebook | Practice Mapping | Social Media Network Mapping | Twitter | Dynamics of Partisanship and Polarisation in Online Public Debate (ARC Laureate Fellowship) | ACSPRI 2024 |

I’m the next speaker at the ACSPRI 2024 conference, presenting our new practice mapping method for this study of multimodal networks. Slides are below:

Beyond Interaction Networks: An Introduction to Practice Mapping from Axel Bruns
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Presentations and Talks

Beyond Interaction Networks: An Introduction to Practice Mapping (ACSPRI 2024)

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Books, Papers, Articles

Untangling the Furball: A Practice Mapping Approach to the Analysis of Multimodal Interactions in Social Networks (Social Media + Society)

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Inside the Moral Panic at Australia's 'First of Its Kind' Summit about Kids on Social Media (Crikey)

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Brightest before Dawn (CD, 2011)

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Gatewatching and News Curation: The Lecture Series

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