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AoIR 2018

Association of Internet Researchers conference, Montréal, 10-13 Oct. 2018

Snurb — Saturday 13 October 2018 06:37

From Black Press to Black Media

Journalism | AoIR 2018 |

The next speaker in this AoIR 2018 session is Miya Williams Fayne, whose focus is on the shift from the black press to broader black media. Early black press were mainly abolitionist newspapers, and were officially recognised by the National Newspapers Association. Today many black media are online and have diversified their areas of focus, and Miya conducted interviews with a number of the editors and operators of such media organisations.

The interviewees have a range of terms that categorise their outlets, including especially black press and black media, which are used largely interchangeably; some respondents distinguished between these terms …

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Snurb — Saturday 13 October 2018 06:21

Trending Topics in the Catalan Independence Referendum

Politics | Journalism | Twitter | AoIR 2018 |

The final panel on this day at AoIR 2018 is on journalism, and starts with Òscar Coromina. His focus is on the influence that trending topics on Twitter had on journalistic coverage of the Catalan independence referendum. Trending topics are important in directing user attention, especially in the context of breaking news, and Twitter is of course also selling advertising at the top of its trending topics list, indicating their importance.

Trending topics may be hashtags or phrases, and work in similar ways to enable the formation of ad hoc publics or algorithmically generated publics; they are technosocial actors in …

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Snurb — Saturday 13 October 2018 05:06

Imagined Audiences for DIY Music Content

Social Media | Streaming Media | AoIR 2018 |

The final speaker in this AoIR 2018 session is Ellis Jones, who focusses on the connections between context collapse and the imagined audience. Social media users navigate the challenge of context collapse by imagining an ideal audience for their content, and Ellis is exploring this especially in the context of DIY music content – but context collapse may also lead to the presence of an unimagined audience.

Offline, there has been a broad historical change in the boundary policing by DIY music scenes in the UK; this takes place in cooperatively run independent venues and creates a close-knit community while …

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Snurb — Saturday 13 October 2018 04:50

Embedded Advertising in Beauty Vlogging

Blogs and Blogging | Streaming Media | AoIR 2018 |

I missed most of the first talk in the post-lunch panel at AoIR 2018, but here we go with Sophie Bishop’s paper on sponsored content on YouTube, in the context of beauty vloggers. Fans of these vloggers generally understand that such content is often commercially sponsored and supported in some form; they are very active in policing vloggers’ behaviours, establishing appropriate boundaries of authenticity in this space.

Such boundary-setting takes place in a range of online fora away from YouTube itself; here, fans critique their influencers (sometimes quite harshly) and discuss the limitations and implications of commercial sponsorship …

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Snurb — Saturday 13 October 2018 04:23

Tracking Activity in a National Twittersphere

'Big Data' | Social Media | Social Media Network Mapping | TrISMA (ARC LIEF) | Twitter | AoIR 2018 |

The last paper in this AoIR 2018 session was mine, presenting on our TrISMA project to gather social media data in Australia at scale. Here are the slides:

A Multi-Institutional Approach to ‘Big Social Data’: The TrISMA Project from Axel Bruns

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Snurb — Saturday 13 October 2018 01:48

Big Data before Big Data

'Big Data' | AoIR 2018 |

The third speaker in this AoIR 2018 session is Harsh Taneja, who promises to present an alternative history of big data. At present, many big data datasets are highly platform-specific, such data can generally be accessed via platform APIs or scraped from platform Websites. But big data research existed before the Internet: Harsh points here to the early days of advertising-supported broadcasting, when advertisers first required audience measurements.

This was done at first through self-reporting, for instance through phone surveys. Soon, however, people like Arthur C. Nielsen developed audience measurement devices, which produced a first kind of big data on …

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Snurb — Saturday 13 October 2018 01:33

Combining Digital Trace Data and Social Science Data

'Big Data' | Social Media | AoIR 2018 |

The next speaker in our AoIR 2018 session is Ericka Menchen-Trevino, whose research interest is on the study of selective exposure; this is often studied through surveys or lab experiments, but can be usefully complemented with Web history data. Such an integration between conventional social science data and digital trace data provides a blueprint for new possibilities across a range of research interests, in fact.

Conventional social science broadly distinguishes between quantitative and qualitative data and methods, but this distinction is not particular useful when working with digital trace data. These data are usually collected by the researcher for a …

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Snurb — Saturday 13 October 2018 01:18

The People’s Internet Project and Its Struggle with Big Data

'Big Data' | Social Media | AoIR 2018 |

I’ve spent the morning in an AoIR Executive meeting, but I’m back for the second session on this Friday morning at AoIR 2018 – and I also have a paper in this session. First off is Rasmus Helles, though, who presents the People’s Internet Project: a major global study, supported by the Carlsberg Foundation, that seeks to map out global variations in Internet development.

This takes the citizen as a point of departure, and employs a range of methods for studying Internet use: it uses big data on Web traffic from ComScore; engages in local ethnographies of Internet users; conducts …

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Snurb — Friday 12 October 2018 07:07

Three Distinct User Positions towards Algorithms

Internet Technologies | AoIR 2018 |

The final speakers in this AoIR 2018 session are Willian Fernandez Araújo and João Carlos Magalhães; they are interested in how ordinary people comprehend algorithms, and captured Portuguese-language tweets that used relevant terms to explore this.

User mentioned the algorithms’ actions (80%); the consequences of algorithms; user actions in response to algorithms; the qualities of the algorithms; emotional responses to algorithms; sources of user perceptions of algorithms; and the user’s own positioning towards algorithms. They mainly talked about acts by ‘the algorithm’, including the prioritisation of specific content, content and connection suggestions, and content distribution.

Accounts of algorithms were mainly …

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Snurb — Friday 12 October 2018 06:53

The Affective Politics of Information Warfare

‘Fake News’ | 'Big Data' | Social Media | AoIR 2018 |

The next speaker in this AoIR 2018 session is Megan Boler, who continues our focus on algorithms. She begins by noting a concern about the affective politics of information warfare, as well as about the increasing targetting of emotions through social media activity.

Such developments have become a great deal more visible since Brexit and the 2016 U.S. presidential election. We have seen many revelations about the use of marketing and behavioural science in targetting and affecting users’ emotions, and all sides of politics have realised the importance of emotion in increasing political polarisation and hyperpartisanship.

Large-scale affects of confusion …

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