The fourth presenter in this IAMCR 2019 session is Lemi Baruh, who shifts our focus to election press coverage in Turkey. Turkey has undergone a gradual process of political transformation, with growing government influence on the media, but media in Turkey have often been researched using convenience samples, and short-term studies; the present study addresses this by covering four national election campaigns from 2002 to 2015, and by using newspaper readership data and content analysis for 15 newspapers in the country.
Press-party parallelism theory suggests that commercial media structures often parallel political structures; media partisanship is also a positioning strategy …