Sydney.
The next speaker here at the Australasian Media & Broadcasting Congress is Gerry Gouy, Commercial Director for International Digital Media at MTV Networks. He begins by saying that today, there is no digital media any more - there is only media. Convergence is here - not for everyone, but for many.

Big media companies have been guilty of siloing media into old and new - so why the tipping point now? Gerry says that there has been a rapid shift of TV online, ubiquitous high-speed broadband (well, outside of Australia, at least...), a drop in broadcast media ad sales, and a simultaneous growth in online advertising (and here especially search and video ads).

Sydney.
We're in the next session at the Australasian Media & Broadcasting Congress now, with Robbee Minicola from Hybrid Television Services. She begins with a story about her grandmother sharing her recipes (giving away IP) - but the question remains: can you actually follow the recipes the way she can? The same is true in the television field, and Robbee says that 'TV is the new black'.

Watching television, users are mostly in a passive, lean-back state - focussed, relaxed, and easy to intrigue. This is critical to how content and services are delivered through the TV. But is a TV a TV any more? Today, TVs can be used to play games, download content, browse the Internet - when before, TV was drama, news, and sport, today its potential is virtually unlimited. Broadcasters must stop working with a narrowcast view of TV.

Sydney.
I've travelled south for the Australasian Media & Broadcasting Congress, at which I'll speak tomorrow. Arriving this morning I've missed the opening keynote, but I'll try and blog as much as I can of the rest of the proceedings.

So, we start with a panel by Australia media industry leaders. Michael Anderson from Austereo begins by talking about the launch of digital radio, which he sees as an enhancement to what radio does - no longer something significantly new as it's taken so long to launch in Australia, but a useful addition nonetheless. He suggests that in the US Internet radio has not yet been a success - it is nigh anemic, and largely a failure, he says. The industry there is trying to grow through cost-cutting. The UK isn't much better, and Australia is in fact ahead of most other nations in terms of its digital radio market.

Henry Jenkins is leaving MIT, to take up a position at the University of Southern California. Whoa - that's big news, and something of a seismic shift; Henry has been such a major driver of media and cultural studies (especially also in the new media area) in the US, and he's one of a handful of people who have made MIT a very strong player in this field. I wrote my Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage book while I was a visiting scholar with the Comparative Media Studies group there, and I'm very grateful for Henry's support and collegiality during and after that time (and in his announcement post, he's even found the time to include our Creative Industries Faculty at QUT as one of a select number of leading research institutions in the field) - so I wish him all the best at the new place; at least the flight over to Australia has now become a good deal shorter for him... Commiserations to the folks at MIT - it will be interesting to see whom they find to fill Henry's shoes!

Today I've started sending out calls for submissions to the 2009 conference of the Australia/New Zealand Communication Association, which will take place in Brisbane on 8-10 July 2009. We are calling for paper submissions for the conference overall, and for the Digital and Social Media stream in particular. For more information about the conference, a full list of all conference streams, and to submit your papers, please see the conference Website at http://www.anzca09.org/.

Digital and Social Media conference stream

ANZCA09: Communication, Creativity and Global Citizenship

8-10 July 2009
QUT Creative Industries Precinct, Brisbane, Australia
Stream convenors: Axel Bruns, Creative Industries Faculty, QUT / Teresa Rizzo, AFTRS

Gießen.
We're in the afternoon session of the Gießen conference now (and I will need to run out a little early from here, in order to catch my train back to Hannover in the evening). The keynote speaker is Adam Arvidsson, whose interest is in what he calls the ethical economy (an online book of the same title is being released next week). Session chair Jörn Lamla introduces the session by referring to the German Website Ciao.de, a consumer-driven product discussion and rating Website (perhaps similar to sites like Epinions the English-speaking world) which is operated by a PR company - a kind of commercialisation of culture and a culturisation of commerce at the same time.

Gießen.
My own keynote at this Web 2.0 and politics conference here in Gießen is next, in a session which discusses the possible impact of blogs, citizen journalism, and other forms of online political participation on wider political processes. My own thoughts as presented here build to some extent on the article I published in Information Polity earlier this year, and also draw on recent Australian examples (the role of Possums Pollytics in the Australian election campaign of 2007, and the new GetUp! project Project Democracy). I've posted the slides below, and will add the audio when I can the audio is now online, too.

Gießen.
I've made the trip to a very cold and foggy Gießen in central Germany for a conference on what could be loosely described as the political dimensions of Web 2.0: "Das Internet zwischen egalitärer Teilhabe und ökonomischer Vermachtung". I'll be speaking later this morning, but we begin with a keynote by Karl-Heinz Ladeur. All of this will be in German, so blogging it in English will make for an interesting experience...

He begns by pointing out that new media are understood first through the paradigms of the old - TV dramas were filmed theatre, TV news were a reading-out of print news. The same is true for media law; it tends to transfer and tinker with old approaches in order to deal with new media, more or less successfully. This also foregrounds the individual, and places the medium as a means for the individual to communicate - which is not necessarily inappropriate, but takes focus away from the development of independent, indigenous principles in new media forms. (Another example is how long it has taken for arts publics to be treated differently - e.g. in terms of decency and pornography - from other publics. The juridical treatment of political publics is a further example here, as is the treatment of the private matters of celebrities.)

Hannover.
After the excitement of AoIR 2008 in Copenhagen, I've travelled south to Germany for a few more events, and to catch up with my family here in Hannover. Before getting to Hannover, though, I've spent a couple of fabulous days as a guest of the Hans-Bredow-Institut for media research at the University of Hamburg. My host there, Jan Schmidt, invited me to speak at the university as the first talk in a lecture series on Web 2.0, and I think this won't be the last collaboration between us. I'll add audio for the talk later, but for now, here are the slides: Here are slides and audio recording (slightly noisy, sorry):

Copenhagen.
It's the final session here at AoIR 2008. I've come in a little late for Lisa McLaughlin's presentation; she's been working in Malaysia to examine the Multimedia Super Corridor project which incorporates the Cyberjaya (technology) and Putrajaya (administration) districts.

The project was initiated in 1996 with much fanfare, but met with limited success as companies approached to develop representations there were initially reluctant to do so as the availability of a highly skilled technology workforce was doubtful. There was also strong skepticism about the project from the local community, not least because the building of the MSC required the displacement of existing communities of Tamil plantation workers. If knowledge societies require 'fast subjects', then these existing communities were now pushed into a position of 'slow subjects' providing menial services to those working and living in the MSC.