Leuven.
The next speaker at EuroITV 2009 is Jan Heß, who is evaluating the social use of media in real-life environments. This builds on cultural probes and diary studies as a self-ethnographic approach.
Diarised outcomes from this study related mainly to television consumption in the living room, with a smaller number of entries also about PC usage for entertainment, and DVD and cinema events. Insights from this were that diary entries could be divided into routine usage, dynamic usage and interruptions, and parallel (multitasking) activities.
This diary approach, then, can add value to ethnographic methods, and helps researchers to better understand the social context of television usage.
